22 Feb 2010

Baillie Gifford Launches UK Festival Sponsorship 

Baillie Gifford managed investment trusts, and in particular Scottish Mortgage, SAINTS and Monks, are supporting the nation’s revised enthusiasm for literature by sponsoring some of the UK’s top literature festivals throughout 2010, and beyond.

The Bath Literature Festival kicks off the sponsorship at the end of this month with a series of events including readings from celebrated writers, including the former Labour MP and Cabinet Minister, Tony Benn and Britain’s first female Poet Laureate, Carol Ann Duffy. You can find out more about the Bath Literature Festival here. 

The sponsorship will provide investors in the investment trusts managed by Baillie Gifford with additional benefits including prize draws and free tickets to events, as well as opportunities to meet authors at the festivals. Register for our email alerts to be kept up to date with Baillie Gifford's sponsorship activity.

The literature festivals sponsored for 2010 include the following:

• Bath Literature Festival (27 February - 7 March)

• Aberdeen Writers Festival ‘Word 10’ (14 - 16 May)

• Scottish Mortgage Investment Trust Book Awards (17 - 20 June)

• Edinburgh International Book Festival (14 - 30 August)

• Wigtown Book Festival  (24 September - 3 October)

• Windsor Festival  (18 September - 3 October) Sponsored by Monks Investment Trust PLC

• Cheltenham Literature Festival  (8 - 17 October) Sponsored by SAINTS

James Budden, Marketing Director at Baillie Gifford said: “We are delighted to sponsor some of the UK’s most prestigious national literature festivals. We see a good fit between the likely audience and the investors in the investment trusts managed by Baillie Gifford. Also we like to imagine a correlation with the diligence and imagination that successful writers bring to the creative process and what we bring to investments here at Baillie Gifford”.

For more details on Baillie Gifford’s literature festival sponsorship and giveaways, please visit the sponsorship section.